TikTok is a hugely popular social media app with over 3 billion downloads and 50 million active users every day as of 2023. It’s no surprise that many people have found ways to make money on TikTok, some even considering it a full-time career.
However, before you jump into making money on TikTok, it’s important to do some research and preparation. Luckily, you’ve come to the right place. Keep reading for the best tips on how to start earning money on TikTok.
1. Join TikTok Creator Next
If you’re a TikTok user, you can now access all the app’s monetization tools through Creator Next. TikTok’s aim with Creator Next is to help creators earn money on the platform as their communities grow and thrive. By signing up for TikTok Creator Next, you can utilize the available resources and tools to turn your passions and creativity into something more, whether it’s a side gig or a full-fledged company.
To be eligible for TikTok Creator Next, you need to meet the following requirements:
- Be at least eighteen years old.
- Have uploaded three or more videos in the last thirty days.
- Have at least 1,000 video views in the previous 30 days.
- Meet the minimum number of followers required in your region.
- Reside in Germany, France, Italy, Spain, the United States, or the United Kingdom.
- Business accounts are not allowed.
- Please note that TikTok Creator Next offers various monetization features, each with its own eligibility requirement.
2. Work With A Trustworthy Businesses
One way to monetize your TikTok content is by working with reputable brands. This is known as sponsored content, where you receive something valuable in exchange. For example, a company may pay you to create a TikTok video promoting their soy candles or provide you with a complimentary skydiving experience in exchange for blogging about it.
However, you have the freedom to decline opportunities from brands that do not align with your values, even if the compensation seems appealing. It is important to consider that your audience is interested in your ethics as much as they are in your inspirational content or makeup skills. You have a unique style of engaging with your followers, and it is crucial to maintain that authenticity.
3. Sell Products Directly on TikTok
TikTok Shop offers brands the opportunity to integrate e-commerce directly into the app, functioning like a small online store.
Brands can also collaborate with creators to sell their products through their platforms. You can market and sell your products through the product showcase page, TikTok Live, and your TikTok videos.
If you are a seller, you must be based in Indonesia, Hong Kong, the Chinese mainland, or the United Kingdom. Additionally, you need to provide proof of identity, a business certificate of incorporation, and a phone number from the respective area.
As a creator, your account must be in good standing. You must meet the following criteria:
- You must have more than 1,000 followers.
- You must have had more than fifty videos viewed in the previous twenty-eight days.
- You must be at least eighteen years old.
- You must have uploaded a video to TikTok within the past 28 days.
4. How to Earn Money with Affiliate Programs on TikTok
If you want to sell products on TikTok, you don’t have to create your own merchandise. Instead, you can use affiliate marketing links to earn a commission on sales.
Many TikTok creators include links in their bios that direct users to an Amazon store, where they can purchase items and the creator will receive a commission. It’s easy for your followers to click on the link and make a purchase, and you’ll earn a portion of the sales made through that link.
5. Create Sales Videos for Your Goods or Service
If you already have a product or service, the simplest way to make money on TikTok is by creating videos that showcase your offerings and highlight what makes them unique.
Don’t forget to include a link to your website in your bio as well.
6. Utilize TikTok Ads to Generate Traffic
Investing money is sometimes necessary to generate income. In certain cases, relying solely on organic views may not be enough, especially if your goal is to increase your TikTok following or drive visitors to your e-commerce website. Fortunately, TikTok’s advertising platform offers various features such as in-feed advertisements and branded hashtag challenges, which continue to expand and improve each year.
7. Provide Exclusive Paid Content
One of the appealing aspects of TikTok is that users can enjoy endless hours of content for free. However, if you are a highly popular content creator, you may be able to convince your fans to pay for a VIP experience. Many TikTokers offer premium content that can be purchased outside of the app, such as through platforms like Patreon. By giving your audience a glimpse of what they can expect from your premium content through TikTok videos, you can gradually build a loyal base of subscribers who are willing to pay a little extra for exclusive podcasts or monthly movies reserved only for them.
Consider including paid content such as special monthly video series that are only available to subscribers, access to an exclusive community Discord channel, or exclusive live chats
Of course, the paid content needs to be valuable; otherwise, you run the risk of losing subscribers rather than gaining them.
8. Receive Gifts from Your Viewers.
Receiving gifts from viewers is one way they can show their appreciation. Although it may seem complicated initially, bear with us because ultimately, you will receive cash for the gifts from your followers.
9. Earn Tips
If you live in an area where tips are available, you can access the tips feature through TikTok Creator Next. To use this feature, you need to set up your Stripe account, as tips are connected to it. Once you activate TikTok Tips, your audience will see a Tips button. They can click on it to send you a specific tip amount or a predetermined amount if they enjoy your content.
10. Refer Your Friends
You can make money on TikTok by joining the TikTok Rewards referral network. Simply copy your unique referral link from your profile and share it with your friends and acquaintances. When they sign up and use TikTok, you earn reward points that you can later redeem. More information about eligibility can be found here.
In addition, TikTok users can also earn TikTok Rewards by participating in events and watching videos listed on the Activities Page.